How a Quality of Earning Protects Your Multi-Million Dollar Exit

About the Episode

Don’t let a buyer slash your purchase price during the final days of a deal because you failed to prepare your financials for heavy scrutiny.

Most business owners with companies under $10 million don’t overinvest in their bookkeeping or accounting stack, and the moment they go to market is the first time there’s any real scrutiny on those numbers.

Elliott Holland

What You’ll Learn

  • The ROI of Sell Side Quality of Earnings: You will learn why spending $25,000 on a financial audit can protect millions in exit value by identifying deal-killers before a buyer finds them.
  • How to Beat the Retrade: Understand why buyers intentionally use due diligence to find “wonky” numbers so they can beat you down on price while you are locked in exclusivity.
  • The Power of Speed in Data Delivery: Discover why moving slowly on data requests signals “bullshit” to a buyer and how rapid responses build the trust needed to close a high-multiple deal.
  • Bridging the Buyer Seller Mindset Gap: Learn why the buyer is often risking their entire family’s financial future on a single bet and how respecting that risk helps you collect your “Brinks truck” of cash.
  • Why Your CPA Isn’t Enough: Realize why standard tax accountants lack the “Special Forces” skills needed for M&A transactions and why their conflict of interest could sink your sale.

Topics Covered

Challenges in the M&A Process [03:34]
Importance of Quality of Earnings (QoE) Reports [04:49]
Impact of QoE on Deal Outcomes [16:13]
Non-QoE Related Deal Killers [21:39]
Emotional and Financial Stress on Buyers [32:03]
Advice for Sellers and Buyers [37:34]

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Meet Our Guest

Elliott Holland

Elliott Holland Share on Linkedin

Managing Partner, Guardian Due Diligence | Georgia

Elliott is a Harvard Business School alum and founder of a 7-figure M&A business called Guardian Due Diligence, where Elliott & his team help Buyers close great deals and kick bad ones out. He provides an audit-like product for Buyers to ensure Sellers of businesses aren’t lying. He also runs a Masterclass and Mastermind for first-time buyers.

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